"A Guide to Answering Negative Online Reviews"
Blizzard Internet Marketing Inc. Newsletter (April 30, 2008)
"The negative review - every online business owners heart-thumping, middle-of-the-night, cold-sweat-inducing nightmare. Okay maybe not that bad, but to be honest hearing anything negative about your business tends to set one on edge, I know it does me and that’s usually on my clients’ behalf, not my own!"
What follows is a concise discussion, and a short list of dos and don'ts.
Looks like good advice.
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